Big Tech is Knock Knock Knockin’ on the GDPR’s Door
User privacy on internet platforms is sliding higher up the “to do” list of the EU’s regulators. Five years after a trailblazing law was passed – the General Data Protection Regulation (GDPR) – we’re starting to see its enforcement moving up a notch. For big tech companies that rely on personalized advertising, like Meta and Alphabet, their future in the EU is starting to look a little more complicated.
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